What do you know about brand management?

Brand management as the name suggests is termed as making the appropriate strategies to make their firm or a business with a good perceived value. 

Also, brand management term means managing the functioning and other aspects of your business so that things go up in the right way. It is all about managing the things in a way that your business is a known brand in the market and then you should work on the various needful things so far. There is a lot of importance of digital marketing for small businesses to manage their brand.